Aquarius Professional Staffing

Customized Talent Solutions

director of sales and marketing

Location: Lansing, MI

Would you like the opportunity to become a vital part of a fast growing, reputable company? Don't wait and apply today!

What you will be doing as the Director of Sales and Marketing

  • Ensure that the budgeted sales goals, margin, and EBITDA targets are hit each month, quarter, and Fiscal Year.

  • Responsible for a written National Sales Strategy.

  • Manage current National Project Manager, Marketing Team, Event Team, and Customer Service Teams.

  • Assist in developing an effective marketing strategy

  • Oversee all National Dealers and Key accounts.  

  • Meet with Dealers and National accounts to make sure website is updated and MAP Pricing procedures are followed.

  • Create sales goals/budgets based upon current market trends.

  • Identifies shortcomings in a marketing plan and adjusts as needed.

  • Prepare sales forecasts on a weekly, monthly, and quarterly basis.

  • Analyze sales data to identify strengths and weakness of a promotion.

  • Contribute to Event, Trade Show, Meet and Marketing budget.

  • Develop policies and procedures as they relate to sales, marketing, and customer service.

  • Networks with potential customers and business partners to promote certain products

What  you will need as the Director of Sales and Marketing

  • Bachelor Degree in related field.

  • 5+ years of management experience ideally within the sports industry. 

  • Must have a sports background within Marketing and Sales. 

  • Must have successful background in managing a team and driving annual sales. 

  • Must be able to set sales goals and margins across a team. 

  • Must understand and keep up with market trends.